Table of Contents

CHAPTER 1 THE INTERNET AND WORLD WIDE WEB

• 1.1 WHAT IS THE INTERNET?
  • History
  • People and Organizations
  • Technologies
• 1.2 THE WORLD WIDE WEB (WWW)
  • Clients and Servers
  • URLs and DNS
  • Hypertext Transmit Protocol (HTTP)
  • Languages of the Web

CHAPTER 2 HTML BASICS

• 2.1 BASIC HTML
  • History
  • Page Structure
  • Block Elements
  • Inline Elements
• 2.2 MORE HTML ELEMENTS
  • Lists
  • Tables
  • Quotations
  • Pre-Formatted Text
  • A Few Miscellaneous Elements
• 2.3 WEB STANDARDS
  • Why Follow Web Standards?
  • The W3C XHTML Validator
  • Web Page Metadata
• 2.4 CASE STUDY: TRAVELER TIMES

CHAPTER 3 CSS FOR STYLING

• 3.1 BASIC CSS
  • CSS Syntax
  • Applying CSS to a Web Page
  • Color Properties
  • CSS Comments
  • Font Properties
  • Text Properties
• 3.2 MORE CSS
  • Style Inheritance and Conflicts
  • IDs and ID Selectors
  • Classes and Class Selectors
  • CSS for Lists
  • CSS for Tables
  • W3C CSS Validator
• 3.3 CASE STUDY: TRAVELER TIMES REVISITED
  • Fonts and Colors
  • Text and List Properties
  • Targeting Elements with IDs and Classes
  • Final File Contents

CHAPTER 4 PAGE LAYOUT

• 4.1 STYLING PAGE SECTIONS
  • Page Sections (div)
  • Spans of Text (span)
  • CSS Context Selectors
• 4.2 INTRODUCTION TO LAYOUT
  • The CSS Box Model
  • Finding Box Model Problems with Firebug
• 4.3 FLOATING ELEMENTS
  • The float Property
  • The clear Property
  • Making Floating Elements Fit
  • Multi-Column Floating Layouts
• 4.4 SIZING AND POSITIONING
  • Width and Height
  • Positioning
  • Z-indexing
  • Element Visibility
• 4.5 INTERNET EXPLORER LAYOUT QUIRKS (OPTIONAL)
  • Workarounds for IE Flaws
• 4.6 CASE STUDY: ULTIMATE FRISBEE
  • Page Sections and General Styles
  • Page Layout
  • Final File Contents

CHAPTER 5 PHP FOR SERVER-SIDE PROGRAMMING

• 5.1 SERVER-SIDE BASICS
  • Lifecycle of a Web Request
  • Introduction to PHP
• 5.2 PHP BASIC SYNTAX
  • Syntax Errors
  • The print Statement
  • Types
  • Arithmetic
  • Variables
  • Strings
  • Comments
  • Boolean Logic
  • Control Statements
• 5.3 EMBEDDED PHP
  • Embedding PHP in HTML
  • Expression Blocks
• 5.4 ADVANCED PHP SYNTAX
  • Functions
  • Including Files
  • Arrays
  • The foreach Loop
  • File I/O
• 5.5 CASE STUDY: WORD OF THE DAY
  • Index Page
  • Word Definition Page
  • Final File Contents

CHAPTER 6 HTML FORMS AND SERVER-SIDE DATA

• 6.1 FORM BASICS
  • Parameterized Pages and Query Strings
  • A Simple Form
• 6.2 FORM CONTROLS
  • Text Boxes (Single-Line)
  • Text Areas (Multi-Line)
  • Checkboxes
  • Radio Buttons
  • Labels
  • Drop-down Menus and Lists
  • Reset Buttons
  • Grouping Controls (Field Sets)
  • Styling Forms
• 6.3 SUBMITTING DATA
  • URL-encoding
  • Hidden Input Parameters
  • HTTP Requests: GET vs. POST
  • Uploading Files
• 6.4 PROCESSING FORM DATA IN PHP
  • Superglobal Associative Arrays
  • Working with $_REQUEST
  • Processing Uploaded Files
• 6.5 CASE STUDY: VOCAB QUIZ
  • Selecting Random Words
  • Submitting Guesses
  • Final File Contents

CHAPTER 7 JAVASCRIPT FOR INTERACTIVE WEB PAGES

• 7.1 KEY JAVASCRIPT CONCEPTS
  • Client-Side Scripting
  • Event-Driven Programming
  • A JavaScript Program
  • The Document Object Model (DOM)
• 7.2 JAVASCRIPT SYNTAX
  • Types
  • Numbers and Arithmetic
  • Variables
  • Comments
  • Using DOM Objects
  • Debugging Common Errors (a.k.a., "Why Doesn't My Program Do Anything?")
  • Strings
  • for Loops
  • The Math Object
  • Null and Undefined Values
• 7.3 PROGRAM LOGIC
  • Comparison Operators
  • Conditional Statements: if/else
  • Boolean Values
  • Logical Operators
  • While Loops
• 7.4 ADVANCED JAVASCRIPT SYNTAX
  • Scope and Global Variables
  • Arrays
  • Function Parameters and Returns
  • Input Dialog Boxes
• 7.5 CASE STUDY: HANGMAN
  • Initial HTML/CSS Code
  • Choosing a Word with JavaScript
  • Making Guesses
  • Right and Wrong Guesses
  • Final File Contents

CHAPTER 8 THE DOCUMENT OBJECT MODEL (DOM)

• 8.1 GLOBAL DOM OBJECTS
  • window.onload and Unobtrusive JavaScript
  • Anonymous Functions
  • The Keyword this
• 8.2 DOM ELEMENT OBJECTS
  • Interacting with Text
  • Adjusting Styles
  • Unobtrusive Styling
• 8.3 THE DOM TREE
  • DOM Nodes
  • Traversal Properties and Methods
  • Traversing Elements
  • Selecting Groups of Elements
  • Creating and Removing Nodes
• 8.4 CASE STUDY: COLORED SQUARES
  • Initial HTML/CSS Code
  • Creating Squares
  • Add Squares, Change Colors
  • Clickable Squares
  • Final File Contents

CHAPTER 9 EVENTS AND THE PROTOTYPE LIBRARY

• 9.1 THE PROTOTYPE JAVASCRIPT LIBRARY
  • Introduction to Prototype
  • Language Improvements
  • Prototype and the DOM
  • Accessing Styles
  • Traversing the DOM
  • Prototype and Forms
• 9.2 EVENT-HANDLING
  • The Event Object
  • Mouse Events
  • Keyboard and Text Events
  • Form Events
  • Page Events
  • Timer Events
• 9.3 CASE STUDY: MULTIPLICATION QUIZ
  • Initial HTML/CSS Code
  • Problems and Guesses
  • Time Limits
  • Final File Contents

CHAPTER 10 AJAX AND XML FOR ACCESSING DATA

• 10.1 AJAX CONCEPTS
  • History and Compatibility
• 10.2 USING XMLHTTPREQUEST TO FETCH DATA
  • Synchronous Requests
  • Checking for Ajax Errors
  • Asynchronous Requests
  • Prototype's Ajax Features
  • Ajax Security and Debugging
• 10.3 XML
  • What is XML?
  • XML Document Structure, Schemas, and DTDs
  • Processing XML Data
• 10.4 CASE STUDY: ANIMAL GAME
  • Initial HTML/CSS Content
  • Fetching Question Data Using Ajax
  • End-of-Game and Adding Polish
  • Final File Contents

CHAPTER 11 RELATIONAL DATABASES AND SQL

• 11.1 DATABASE BASICS
  • Motivation
  • Example Database: imdb
• 11.2 SQL
  • Connecting to MySQL
  • Database/Table Information
  • The SELECT Statement
  • Filtering Results with the WHERE Clause
  • Ordering Results: ORDER BY
  • Modifying Data: INSERT, EDIT, and DELETE
• 11.3 INTERACTING WITH A DATABASE USING PHP
  • Connecting to a Database
  • Performing Queries
  • Error Checking
• 11.4 MULTI-TABLE QUERIES
  • Cartesian Product
  • Joins
  • Keys
  • Designing a Query
• 11.5 CASE STUDY: ADVENTURE RECOMMENDER
  • Index Page
  • Adventure Recommendations Page
  • Final File Contents

CHAPTER 12 WEB 2.0 AND SCRIPTACULOUS

• 12.1 DESIGNING FOR WEB 2.0
  • Page Layout
  • Navigation and Links
  • Forms and UI Controls
  • Accessibility
• 12.2 SCRIPTACULOUS
  • Visual Effects
  • Drag-and-Drop
  • Controls and Sounds

CHAPTER 13 GOING LIVE: CREATING/LAUNCHING A WEBSITE

• 13.1 REFINE YOUR IDEA
  • Talk to Your Users
  • Look at Your Competition
  • Decide on Technology
  • Encouragement
• 13.2 GET YOUR SITE ON THE INTERNET
  • Running a Web Server
  • Web Hosting
  • Debugging and Testing a Live Web Site
• 13.3 DRIVING TRAFFIC TO YOUR WEB SITE
  • Google AdWords
  • Viral Marketing
  • Search Engine Optimization (SEO)
  • PageRank
  • Google Analytics
• 13.4 MAKING MONEY
  • Google AdSense
  • Referral Programs
  • Banner Advertisements
  • Other Options
  • Funding Your Web Site
• 13.5 LEGAL ISSUES
  • Intellectual Property
  • Legal Liabilities
  • Security Issues
  • Conclusion

APPENDIX A DATABASE DESIGN

• A.1 DATABASE DESIGN AND DEFINITION
  • Relational Database Design
  • Data Definition Language